Writing Engaging Follow Up Messages For Autoresponders

When it comes to making a sell using your autoresponder, follow up messages are very important.  Most website visitors won’t buy something on the first visit; it normally takes more than 6 or 7 visits before they decide to make a purchase.  To keep them interested and eventually make the sale, you’ll need to come up with some innovative yet captivating follow up messages.

When you start writing your message, you’ll need to come up with compelling headlines.  Compelling headlines will draw attention from readers, making them feel excited to read the rest of your message.  If you send a message with a shoddy headline, chances are that your readers will just glance over the email and not pay much attention to it at all.

You can also grab attention from your readers by sending them personalized messages with their names and other details.  There are several autoresponders that personalize messages through the insertion of codes.  When you send a message out, the code is replaced with the personal information of the subscriber.  When receiving the email, the reader will see his or her personal information instead of the code.

The first message that you send out is normally an introduction message. This message should be geared towards giving readers what to expect from your messages.  You can also mention information about your company and your products as well.  Your introduction message is very important, as it sets the pace for the messages that follow.

When you send out your second message, you should inform readers about your products and services.  Make sure that you explain what your products do and how your readers can benefit from using them.  Then, in the messages that follow, you should put added emphasis on your services and products.  You should be trying to convince readers that they simply must have your products and that your products are a cut above the rest.

To ensure that you get a sale, you should include comparisons between what you offer and what competitors offer.  This way, you’ll show potential customers that you are indeed the best, with the best features and the best prices.  Once you have a few satisfied customers, you’ll start to build up your credibility.  If a customer is satisfied, he will let you and others know.  Once a customer has praised your products, you can add it to a testimonial and send it out in a future follow up message.

When you end a message, make sure that you leave a teaser for the next message.  This way, your customers will look forward to receiving your next message.  You should also carefully weave in messages regarding your contact and order information as well, so readers can place an order without any problems.  If you put some time and thought into your follow up messages – you’ll start racking up customers and sales in no time at all.

Understanding Web Hosting Fundamentals

If you are serious about your business you will need to have your own website. Having control over this site is important. You need access to the site at any time and the ability to upload any form of content. One way to achieve this is by opening up your own hosting account.

Remember with a free website you have no control over how long it will be hosted for. You can easily wake up one morning and the site is gone, along with all your hard work!

Hosting can be confusing so to help you understand why you need hosting I will try to explain the concept of hosting fundamentals.

Every webpage or blog has pages full of content including text, images and videos. For people to access these pages the entire site has to be accessible. This is done by purchasing a domain name and then hosting the name on the internet.

The hosting portion is done by a hosting company. For a fee they will allow you to upload your content and make it viewable for visitors.

Hopefully you now understand why you need hosting. It allows you to have secure web pages on line and gives you control over how your site looks and what type of content you place on it.

Choosing Your Web Host

Of course there are plenty of hosting companies to choose from. To help you narrow your choices down take the following points into consideration. You will then be able to make a wise hosting decision.

• Is this a personal or business site?
• Do you have a budget for hosting?
• How big do you plan or growing your website?
• Do they offer Cpanel?
• Are you uploading lots of images?
• Will you require a shopping cart and payment method?
• Do you plan on installing a forum?
• If running a business will you need to set up an affiliate program?
• What type of security does your site require?
• Does the hosting company offer website templates?
• Will your account allow for growth or upgrading if and when you require more space?
• Is there a support desk and an online customer service system?

As well as thinking about what features you want for your site you need to think about how much work you are prepared to do if things go wrong! Does the hosting company offer free support or will they charge you extra to go into your account and fix something?

Each web hosting company offers different packages and features. Be sure to check each one at and make comparisons before making your final decision. 

Introduction to Autoresponders for Business

The Internet is a great place for business these days.  There are hundreds of thousands of companies on the Internet, eagerly anticipating your business.  With most companies dealing with hundreds and hundreds of customers on a daily basis, some wonder how they do it.  When you break down the basics, you’ll see that most use autoresponders – very nifty tools that can help you with a variety of tasks.

Once you have an autoresponder set up on your website, you can make money even if you aren’t there.  You can be out with your family or doing other things, while your autoresponder draws visitors to your website and makes you some money.  Normally, people don’t buy anything on their first or second visit to a website.  Most like to shop around, compare, and find the best deal for their money.  Autoresponders can be thought of as cheap salesman – as they will follow up your potential customers and keep their interest sparked.

When someone visitors your website and likes what they see, they will normally sign up on your customer list.  If you don’t have a customer list, you should invest in one immediately.  A customer, or opt-in list, is the heart and soul of your company.  This list will contain each and every one of your customers, and is also the main database for an autoresponder.

Autoresponders can be used to send out preset messages anytime you wish. One of the best on the net is www.automatic-responder.com they offer a free trial account. They can inform your customers of news, upcoming products, and answer most questions.  Autoresponders can be thought of as salesman, as they will let customers know about products, what features the products have, and how the customer will benefit from using the product.  On top of that, autoresponders will also keep your customers up to date and follow up with them to ensure that they feel special.

Simply having a website isn’t enough these days.  There are millions and millions of websites out there on the Internet, hundreds of which are offering the same products and services that you are.  You have plenty of competition, no matter what you may be offering.  To succeed this day and age, you’ll be stand out among the rest and offer your customers more than competitors.  Having the edge over your competition means you’ll get more traffic – which results in more sales.

Although autoresponders can help you a great deal, they can’t do it all themselves.  They will handle virtually all of your email related tasks, help you gain traffic, and keep your customers informed with everything going on in your company.  To get the most from your autoresponder, you’ll need to make sure you use it every chance you get.  They are very handy programs – and can make your business life easier than ever before if you let them.

Your Ultimate Guide to Choosing and Registering Your Domain Name (Video and Article)

                                                How to Set Up Your Domain Video

What is a Domain Name?

A domain is a name that identifies IP addresses on the internet. The domain name Yahoo.com represents about fifteen (15)  IP addresses. Domain names are used to identify Web pages. For example, in the URL http://www.gohome.com/index.html, the domain name is gohome.com.

You register a domain name by registering with a domain name services registrar. The domain name industry is regulated and overseen by ICANN, which is an organization responsible for providing standards and procedures for certifying companies as domain name registrars.

Domain name registration has grown over the years. Network Solutions was the first domain name registrar to ever provide such a service. That was over ten years ago but today there are many accredited registrars. Only a domain name registrar is permitted to access and modify the master database domains that are on InterNIC servers. The fee is determined by the registrar as far as getting a domain name and some registers have special domain name packages.

Do You Really Need a Domain Name?

You use a domain name to create an identity on the World Wide Web and domain names can also be used for branding purposes, such as Wal-Mart, K-Mart, etc.  In picking a domain name, the title shouldn’t stray far from what your company is all about. This will allow you to market your web-site as a subsidiary of your business and put your domain name on business cards and advertisements.

Once you select a domain name, you must register it with a domain name registrar. This is a task you can do easily.  Many ISPs offer a complete package that includes hosting and the registering of the domain name for you. Fees probably will include a one time set-up fee for all of the backend technical work that needs to be accomplished. Then pay your service provider a monthly, semi-annual or annual fee for Web site hosting services.

Many domain registrar services have competent online tools to help you get your domain name and hosting site up and running.
Domain Names and Search Engine Ranking

Does the length of your website's domain name registration affect search engine optimization and results?

Should you renew your domain name for a long period of time? And if so, how long is long enough? If you want to stay ahead of your competition, then you might consider looking at the length of time your competitors have registered their domain names. If your competitors have generally renewed their domain names for one or two years, you might consider registering your domain name for 5 or 10 years. While putting off your domain name's expiration date might help your search engine rankings, keep in mind that this may be only a small victory when it comes to search engine rankings.

Its good business sense to register a domain for at least 10 years. You don’t want to deal with the process   annual process of renewing them every year. It’s best to obtain the domain names that you want to keep for a while and renew then on a 5 to 10 year plan.

If your domain name expires, there's a good chance that someone will register your domain name immediately after it expires. If, for whatever reason, you don't renew your domain name, someone watching a 'watch list' of expiring domain names will try to capitalize on the online business that you've built over the years. They know that there is potential website traffic they can have simply by renewing your old domain name. By renewing your domain name for several years, your domain name won't expire for a while, and it won't be opened up to expired domain name buyers.

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