Harrison Kenyon Marketing: blog

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Wednesday, 6 July 2016

10 Ways to Advertise Online (And Where You Can Get Started)

Most business owners fully understand that not advertising is the surest way to kill your business.

However they are also bombarded by so much information and so many choices they quickly lose track of what options are available to them.

There are a number of cheap and easy online advertising options available to you.

1. Ezine Advertising

Ezine advertising is one of the best ways to reach your future customers because it is often inexpensive and flexible as well as offering you the option to match the ezine audience with your product and ad. It also often offers a double benefit--your initial ad plus longevity in the ezine archives.

2. Text Links

This simple tool is often overlooked by many. It is simply one of the least expensive and yet most powerful advertising option available. You can often buy text links for under $10 and the link will not only promote the specific site or page you choose but also connect it with the specific key words that will benefit you the most.

Text links also provide a double bonus. You can attract immediate traffic from the host site as well as achieve better search engine ranking which will further increase traffic.

3. Pay Per Click Advertising

Just like it sounds pay per click advertising is simply paying for specifically targeted traffic. You can monitor and control these advertising programs very closely and tweak your ad copy and the key words that you are sponsoring. This can be a very expensive option but doesn't have to be if you plan carefully and watch closely.

4. Email Marketing

Despite ever-increasing vigilant attempts to stop spam, we all know that email marketing is still alive and well. While it is foolish in the extreme to risk your business, web host, or internet connection, by sending out spam you can still use email marketing as a way to reach out and touch your customers and your future customers.

You just need to make sure that no one receives mail except the people who ask for it. People are still willing to sign up for mailing lists--especially if you have something to offer them in return for sharing their email address. Sponsor a contest; give away an article, ebook, or tutorial; or offer a discount and you will have people sign up willingly.

Then if you don't abuse the mailing list you will have the opportunity to reach them again and again!

5. Banner Ads

Banner ads have a bad reputation. In part because of the proliferation of banner farms that killed all the banner swap programs (or at least made them completely ineffectual). Also we all have memories of those hideous banners flashing across the top of so many web sites.

Banners have come along way since then and a cleverly designed banner can be a real asset to any advertising campaign. Also don't forget that you don't have to use one of those big giant banners that span the width of the screen. You can use smaller simple ads that can fit easily into the sidebar or special box on a web site so they can suit the design and work more effectively.

It is also important that you pay close attention to what sites you will choose for displaying your banner. IE. A site about web development for your web hosting service ad or a site about parenting for your ad promoting your potty training book.

Many text link and pay per click advertising vendors also offer the option of banner ads. Similarly many ezine and newsletter publishers sell space on their sites.

Sell Your Knowledge

These next five advertising methods are all free or relatively inexpensive because you are trading something of value -- your knowledge and expertise -- in return for advertising.

6. Publish a Newsletter

Creating your own regular newsletter or ezine offers you all the advantages of ezine advertising and email marketing offered above.

7. Publish a Blog and RSS Feed

While publishing a newsletter or ezine isn't that difficult it is much easier to create a blog and make its content available via RSS feed. This can offer you the benefits of regularly updated material for your web site which will be attractive to visitors and search engines alike. It will also help establish you as an expert in your field.

I personally like using WordPress on your own site but many web hosts now offer blogging services and there are many free blogging sites around where you can create a blog on their site.

8. Write Articles

Take some of the material you have generated for your newsletter and/or blog and share it with others. Make it available in one of the many free content directories available on the web. This not only helps to establish your credibility but the contact info you provide in your resource box (which will run every time someone else publishes your material) will bring in both direct traffic as well as search engine attention.

9. Create an Ebook

Once you have enough material generated from your newsletter and blog then you can package it into a convenient Ebook and give it away. Make sure to collect names and email addresses and offer a coupon or discount to bring people back to your site!

10. Post in Forums

If you have the time you should start your own forum but even if you only have a few minutes a week to spare for this effort then it can be well worth the effort. Don't offer blatant spam posts but find a forum where you have something to offer. Make sure that you include an appropriate url and description for your forum signature and you will attract the double benefit of traffic and search engine attention!

No successful advertising campaign embraces one single method of advertising and no single method of advertising works for everyone. Advertising cannot be treated as a one-size-fits all proposition. However you know what your business needs and can offer--mix and match methods and make sure to track your results--to optimize your choices.

Sunday, 24 January 2016

Blogging For Success

Another social media outlet that is often looked over in terms of the biggies of Facebook and LinkedIn fame is the humble blog. While the word “blog” might make you think of a teenager with an axe to grind and Comic Sans font or a geek writing about the latest coding language, blogs can also be used by responsible adults in order to connect with others and promote their offline - or online – businesses.

Undoubtedly there are blogs in your area that follow local events. Simply do a Google search on blogs in your area to see what pops up. As a local business with an actual physical storefront, you’ll be able to network with these blogs and maybe even get a link to your site. If, for example, you own a car dealership and you can find a local blog that’s dedicated toward cars, see if you can arrange to get an entry on that blog featuring your place of business. That way, every person who frequents that blog will look at – or even read – an article dedicated to who you are and what you do. Even better, many of these local blogs operate free, so you won’t even have to pay for this kind of exposure!

In return for the cooperation of local bloggers, don’t forget to keep your networking constant. Comment on their blog posts and reference them on your own blog – because you do have your own blog for your business, right? – in order to keep the networking relationship fresh.

Another great place to look for blog connections are the more traditional sources of media – namely, television, radio, and newspapers. Many journalists are asked to keep a blog as part of their job, particularly when it comes to local publications. Making contact with these journalists and establishing blog relationships with them is not only a great way to increase the social media standing of your business as a whole, but also a great way to make connections with people in your area. Journalists are valuable people to keep in contact with, as they’ll often know about big events where you can advertise, and if you start making friends they can even put in a good word for your in a potential customer’s ear.

Remember to keep in mind that you have a powerful advantage over an online business by having a physical storefront. Use this advantage to win over local social media contacts through mediums like blogs and then you’ll be able to fight the social media war on both fronts. Even better, if you can make face to face contact with the people who write the blogs and the people who publish the news, you can even get some of that personal interaction that’s so crucial while publicizing yourself. Not only can journalists write a blog about your business, they can refer a friend, as well!

If you want simple effective digital marketing e-courses that help you build authority, increase targeted traffic and build a social media following a rock-star would envy you need to click here now

Thursday, 14 January 2016

Mega Free Digital Marketing Article Directory

You will find links to all our digital marketing blog posts and will be happy to know we are building our collection of Youtube videos so you can get your hands on even more free digital marketing advice .

Membership Site Articles

SEO Copywriting Articles

Market Research Articles

Business Plan Development

Information Product Creation Articles
7 Step: How To Create And Publish Your Own E-Book
5 Reasons Master Resale Rights Are A Good Web Business...
Creating Your Own Unique Info Produc

Monday, 28 December 2015

"7 Ways To Convert Your Traffic Into Cash"

If you have a website, you can profit from even the tiniest number of visitors it receives simply by not wasting that traffic.

The KEY is in leveraging on each visitor and making sure you have a monetization strategy in place. Once you get this, you can make any website profitable with a little effort.

Here are 7 basic ways in which you can profit from your traffic today:

1. Sell a product/service

First you can sell a product or service to your visitors. This is the best way to cash in from your own product. Usually an e-book or software works the best – they can be downloaded right away without hassle and shipping charges.

2. Opt-In list

It is crucial you try to convert every visitor of yours to a subscriber of your mailing list. The most important asset that an Internet marketer has is his or her list of subscribers. They define whether you will go far in the online business venture.

With an opt-in list, there are tons of ways you can profit further into the future. You can build repeat customers and turn your list members into partners for your products. For an example of a good opt-in page, visit http://www.InstantMarketingSecrets.com

3. Viral marketing

You can provide a free product or bonus on your site to be downloaded by your visitors. Usually it’ll be an e-book where people can read from and learn useful information. In this bonus, you include give away rights and urge readers to give it away to anyone they want to. This way, you increase your own traffic, publicity and branding without needing to spend a cent.

4. 'Pay-per-click'

In this case, you get paid when your visitors click on ads you place on your site. There are many advertising programs that give you a percentage of the profits based on click through, including Google Adsense, Chitika, Yahoo Publisher Network and Kontera.

When people click on the ads shown from either of these advertising programs, you will earn money. And if your site receives good traffic, these programs alone can bring in huge paychecks to you.

5. Offer an advertising space

Targeted niche websites with high traffic can 'rent' a portion of space on their web page to advertisers. For example you can charge $300 per month in advertising fee if your web page is pulling more than 2000 visitors a day. I use this strategy at my Online Marketing Secrets blog at http://www.EwenChia.com

Other than that, you can also generate advertising revenue using exit pop-ups. By doing this, you won't clutter your website with too many ads and spoil the visitor's experience.

6. Affiliate marketing

If you don’t have your own products for sale yet, you can sell other people’s products instead and receive a commission on every sale. With affiliate marketing, you have an unlimited source of products to sell and you don’t need to go through any fulfillment issues after your sales.

One of the best affiliate marketing training resources can be found at http://www.SecretAffiliateWeapon.com where I provide continual education on affiliate marketing to members.

7. Pay-per-lead

Instead of earning money from click through, you are paid if your visitors subscribe into other people’s mailing list. Alternatively there are a lot of big companies like Coca-Cola who need surveys to be done, and by referring your visitors to complete surveys, you can also earn good profits from your website.

Do You Want to Work From Home Selling Unlimited Amounts of Digital Information Products and Keeping 100% of The Profits?

Now You Can!

Just imagine a laser targeted, well researched expertly written digital download product for sale on your website that people from all around the world will be able to buy and to from the comfort of their own homes?

Because you know it would be absolutely amazing to make money on automation without having to lift a finger while you get on with your life and even while you sleep.

If you like the idea of being able to sell unlimited information products click here.

SKH Business and Marketing Consulting

Wednesday, 23 December 2015

Are you Blogging Effectively?

Perhaps “blogging” isn’t such a graceful word. For me, personally, it sounds like a worded drudgery the way cereals can be soggy, skies can be foggy, and the way minds can be groggy. But for now, it’s too late to rename this shortened word for web-logging. Widespread blogging is nevertheless one of the most engaging Internet developments of the past few years. As a medium it gives rise to many new and worthy voices and plays a new and vital force in shaping opinions, political realities, trends, and even our language.

I believe that a blog is simply a tool to use for someone who’s got something to say. Let me be clear in saying that a blog is a poor choice for someone who needs a megaphone to scream out to cyberspace in order to elicit a meaningful response from Internet users. If you want attention and want it now and expect blogging to bring it to you, then this will surely be a disappointment. However, if you like to write and engage others on subjects of which you have some command or experience, then it’s a wonderful application with which you can interact with people who share similar interests as you. The hype is well founded.

Anyway, here’s a list of blogging tips…

1.) Be topical.

Cohesiveness in message is not optional. Readers may or may not be interested in your topic, but if your message is haphazard that few will bother remembering to return to your blog because it essentially would offer nothing to remember. This doesn’t mean blogs can’t jump from subject to subject. For instance, a blog with a humorous focus has all the leeway in the world for subject matter, but it would be foolish for such a blog to turn the humor on and off. In such an example, the aspect of humor would be content’s glue, the strength of the blog. The beauty of staying on point and on topic is that eventually, due to the nature of the Internet, you will find those interested solely in your topic. (as opposed to online diaries. There are millions of them on the internet, few have any readers. Email me with examples if I’m wrong and I’ll be able to show you why you’re showing me a blog and not a diary.)

2.) Refresh your content

Create a schedule and stick to it. Realizing that blogging requires time and effort, don't create unrealistic expectations and be unable to deliver. An occasional lapse or holiday is generally understood but readers returning to find stale, out-dated content are going to find another blog with similar content. New blogs and RSS feeds are popping up on a daily basis. If you have worked hard to develop an audience and a community you don't want to lose them due to lack of communication.

And remember, what’s old is not new and, for blogs, thusly not interesting. 2006 isn’t the time to rail against Enron or Vanilla Ice. Insight doesn’t matter much to yesterday’s news.

3.) Clear Language Counts.

Blessed is the blog with a clear line of logic. Write without inside jokes, clique-y catchphrases or ambiguous logic. First time readers need to be close to your message. They are more likely to return to blogs that strike them positively. If the first read is confusing there will not be a second read.

4.) Feed the Spiders.

Search engines take notice of active blogs and blog search engines are especially sensitive to activity. If nothing else, search engines are smarter today than they were yesterday and are only getting smarter. In constantly improving they are seeking to aggregate quality; quality blogs are updated several times a week, if not daily, as opposed to once or twice a month. I don’t mean to scare you but a big spider is watching, so dance for them.

5.) RSS.

Think of RSS like a magic to blogging world, because that’s the effect it’s had. RSS feeds are a way to exponentially sound your voice to the interested. These feeds are a great means to increase the distribution and readership of your original content.

6.) Spell check.

Hey man, use the spell-check. I do – if I didn’t you probably wouldn’t have made it to #6. It only takes a minute and can save you from looking like a hack.

Your weblog audiences will be small at first. And, frankly, that’s the way it should be. Who are you to think that half the internet will flock to you after three or four posts of your blog, anyway?

If you tough it out while maintaining quality, readership will materialize. You will link to good, relevant blogs and, in turn, they will to you. While your voice may be unique, your niche likely isn’t and if your content is emitted smartly to the Internet those relevant readers will respond through readership and interaction. That I guarantee.

Tuesday, 22 December 2015

8 Simple But Highly Effective Ways To Make Money In Your Blog

Blogging is just a must have for every internet marketer out there. You cannot rely just on the old techniques. You must wake up to the BUM of web 2.0 marketing. If know nothing about make money with your blog, then these 8 steps are for you

1. Drive traffic to your blog. The first step to create money from your blog is to drive traffic to it. Thus, you must learn how to optimize your blog so search engines will index it. You can also use other traffic generating tools such as article marketing, forum posting, etc.

2. Optimize your blog name. Blog names, like any other domain names, must have these characteristics in order to drive traffic to your blog: Must contain relevant keywords, contains a maximum of 30 characters, easy to spell, easy to remember, and it must communicate what the whole blog is all about.

3. Advertise on your blog. This is the easiest way to convert your traffic to instant money. You can opt to use Google adsense and every time your visitors click these ads, you will earn instant cash.

4. Link building. Exchange links with other websites or blogs that share your blog topic. Remember, search engine will rank your blog based on the quantity and quality of links pointing to it.

5. Join paid blogging networks. You can also make money by writing your reviews and opinions on various products and services offered online.

6. Update your blog regularly. Give your readers something to look forward to every time they visit your blog. Post new articles, images, video or audio at least twice a week so you will not lose your readers interest.

7. Avoid grammar and spelling errors. Check your content to make sure that they are free from any error. Online users can get easily annoyed with grammar and spelling errors and take these as carelessness on your part.

8. Be different. Make sure that your blog stand out. Offer unique content and unique blog design that showcase your personality.

With these 8 steps you can have some great ideas on how to make money with your blog. This article is just a guide, but a very powerful one if you know how to use it.

Thursday, 17 December 2015

3 Reasons Why You Need to Start Blogging Today

Building your business can be a difficult task. You can put hundreds of hours of effort into the business, but if you still don’t have important components, you will not be successful. Today business owners are realizing that blogging boosts business. Blogs are typically only seen as personal places to express yourself and your views. The truth is however the blogs are also great places to reach people about your business or your products. There are several ways to do this type of blogging.

The best way a business can use blogging to boost their business is by taking part in the blogs of others. You can easily create quality posts with your business in mind without needing to set up a blog of your own. Try finding blogs that pertain to the area of business you are in. This will help you get started. With millions of blogs out there, you should be able to find some with no problem. Choose to post on all of them, or choose the few that get the most activity. Then begin posting. When you do, you will see positive results come in. If you are still curious about how this can boost your business, check out these three reasons blogging boosts business.

Quick Name Recognition

The fastest way to get your business’s name out in the public is to make it known to your targeted marketing group. If you want to get your company’s name out to men who like fishing, then you can find a blog that is about just that. When you find the blogs pertaining to this marketing group, post useful and intelligent information about topics that pertain to your company. You might not want to sound like an advertisement. Think about responding to another comment and simply tagging your signature with your company’s website. This is a subtle way to get their attention. The more you post on blogs, the more widely known your company’s name will become with the select marketing group. When they tell their friends and family about the site then your consumer group will have grown even more. This is a fast way to get started. You will have to invest some time however. At least an hour a day can be used for this type of task.

Consumer Testimonies

Your company might even think about hiring professionals to blog for your company. You can offer these employees products to try and give them the task of finding blogs where they can appropriately “praise” the product. By paying these people to do the task, you will be getting the work done that you need without having to devote much time. Consumer testimonials go a long way with other consumers. If these bloggers are productive enough, you will see an increase due to it.

Building Relationships

Smart business owners know that they can go further with the help of others. A great way to connect and build relationships with other businesses is via their blog. If you are a regular poster who values their business, they will be more likely to work with you. Working together with advertising is a great idea. You can swap ad space for no fee if you like. These are great things for business owners and are easy to get into when you blog regularly.

As you can see, blogging can be a great way to do business. It may seem like tricky advertising, and it is in some ways. However, it is free advertising that does the same thing as a commercial on television does. It reaches a targeted marketing group and lets them know your company’s name, products, and sometimes offers an endorsement. Overall, it is an effective way to get your business out there. When people have no idea who you are, they are not going to feel comfortable working with you. The better your reputation is, the more likely they will trust you. When you have no reputation at all, they will not trust you either. So, even if you just want to use blogging to build your company’s reputation, it will be worth your while. Give it a try and see what type of results you can get using these tips.

25 Quick and Dirty Tips for Marketing Your Blog

With so many blogs being created every day, it’s a mystery to many bloggers how to make their blog stand out. It’s simple. People want to read good content, and with good content comes ad revenue. Well, maybe it’s not that easy… We’ve finally unleashed the secrets of successful blog marketing. Do note that these are not guaranteed to increase your click-through ratios and they will not bring good karma to you or your ads.. If only.. Nonetheless, these tips should benefit your blog and make it more user-friendly, more easily accessible, and more content-enabled.

There are many types of blogs or purposes for blogs and a certain number of tactics are applicable to just about all of them, so here is a -short- list of tips for marketing and optimizing a blog:

1. Decide on a stand alone domain name www.myblog.com or directory of existing site www.mysite.com/blog. Sub domain is also an option blog.mysite.com. Avoid hosted services that do not allow you to use your own domain name!
2. Obtain and install customizable blog software - WordPress and Moveable Type are my favorites.
3. Customize blog look and feel templates - aka design.
4. Research keywords and develop a glossary - Keyword Discovery, WordTracker, SitePoint, SEOBook Keyword Research.
5. Optimize the blog:
* Template optimization - RSS subscription options, social bookmark links, HTML code, Unique title tags, URLs, Sitemap
* Add helper plugins specific to WordPress or MT
* Create keyword rich categories (reference your keyword glossary)
6. Enable automatic trackback and ping functionality.
7. Create Feedburner Pro account and enable feed tracking.
8. Setup Google acount for Sitemap, validate and prep for future submission.
9. Identify authoritative blogs, web sites and hubs for outbound resource links and blogroll.
10. Format archived posts, related posts.
11. Enable statistics for tracking - Performancing, Google Analytics, ClickTracks.
12. Submit RSS feed and Blog URL to prominent RSS and Blog directories / search engines.
13. Engage in an ongoing link building campaign.
14. If podcast or video content are available, submit to Podcast and Vlog directories.
15. Submit blog url to paid directories with categories for blogs - Yahoo, BOTW, bCentral, WOW, JoeAnt.
16. Optimize and distribute a press release announcing blog.
17. Request feedback or reviews of your blog in relevant forums, discussion threads. If you have a resourceful post that will help others, point to it.
18. Research and comment on relevant industry related blogs and blogs with significant centers of influence.
19. Post regularly. If it’s a news oriented blog, 3-5 times per day. If it’s an authoritative blog, 3-5 times per week, but each post must be unique and high value.
20. Monitor inbound links, traffic, comments and mentions of your blog - Google Alerts, Technorati, Blogpulse, Yahoo News, Ask Blogs and Feeds.
21. Always respond to comments on your blog and when you detect a mention of your blog on another blog, thank that blogger in the comments of the post.
22. Make contact with related bloggers on AND offline if possible.
23. When making blog posts always cite the source with a link and don’t be afraid to mention popular bloggers by name. Use keywords in the blog post title, in the body of the post and use anchor text when you link to previous posts you’ve made.
24. Use social networking services, forums and discussion threads to connect with other bloggers. If they like your stuff, they will link to you.
25. Remember when web sites were a new concept and the sage advice to print your web address everywhere you print your phone number? The same advice applies for your blog.

15 Tips To Drive Traffic To Your Blog

There are many factors that make blogs much better than normal WebPages including the speed at which blogs are indexed, ability to submit to blog directories & normal directories, pings and track backs. All these little things can help drive more traffic to blogs. Here are 15 popular techniques you can use:

1.) Create at least four keyword posts per day. Most of the top blogs such as Boing Boing, Daily Kos, and Instapundit (with literally tens of thousands of visitors per day) publish an average of 30 small 100-150 word posts per day according to "Secrets of the A-list Bloggers: Lots of Short Posts" by http://TNL.net

2.) Submit to My Yahoo! When you submit your own RSS to My Yahoo it is indexed by Yahoo.

3.) Submit to Google's Reader. When you submit your own blog RSS to Google's Reader the Google Blog Search will index your site.

4.) Add a relevant link directory to your blog and trade links like a demon possessed! Although it may take more time than simply submitting to a search engine one time, this method is perhaps the best way to drive traffic to your site. Use software such as Zeus to speed up the link trading process.

5.) Use ping sites like ping-o-matic. Ping your site every time you add a new post.

6.) Submit your blog to traditional search engines such as AltaVista, and MSN.

7.) Submit your blog to traditional directories such as DMOZ. Directories (particularly DMOZ) increase relevance with Google. DMOZ is very picky, but what do you have to lose by trying?

8.) Submit to as many RSS Directories and Search Engines as possible. This is a simple but repetitive process that can be done with software such as RSS SUBMIT.

9.) Comment on other blogs. Do not just leave short, lazy comments like "I agree." Leave well thought out replies that will force readers to wonder "who wrote this?"

10.) Use track backs. If there is a blog that you refer to or quote and it is highly relevant to your subject, leave a track back. It increases your link popularity and may even score a few interested readers from the linked site.

11.) Go offline. Use newspaper ads, public bulletin boards, business cards, even stickers to let as many people as possible know your blog exists.

12.) Ad a link to your blog in your e-mail signature block.

13.) Use Groups (Usenet). Find a relevant group on Google groups, Yahoo groups, MSN groups or any of the thousands of other FREE group services and find like minded people and talk with them. Make sure your use your blog URL like it is your name.

14.) Use Forums. Forums are one of the best places to go for advice. Go to forums and find problems to solve. Make sure you leave your blog name, but be tactful about it; some forums get annoyed with those who selfishly drop a few links to their own site and leave.

15.) Tag your website. Tagging is a new idea that has erupted across the web. Sites like http://Del.icio.us, Technorati and many others have a social feature that allows you to place your article under keywords or "tags" that everyone interested in that tag can see.

Although these are some of the most popular ways to drive traffic to your blog, do not limit your self to tips and lists. Use your imagination and you will come up with thousands of ways to drive traffic to your blog!

13 Steps to Insanely Successful Blogging

Blogs can be a very marketable and very profitable tool if used correctly. Profiting from blogs is just a matter of grabbing the attention of an audience and not doing any actual salesmen selling. In this article you will learn the 13 most essential steps to successful blogging.

1) Where to start?

You should begin your blog with a free blog hosting service such as Journal Home. I don't say that because I'm the owner, but a free blog host is very rewarding for a new blog. Starting with a free blog hosting service allows you to begin blogging instantly without having any advance knowledge of scripts, hosting, or programming. It allows you to build an audience and buzz for your blog. It allows you to focus on your content and not the internal maintenance of the blog. The best benefit of starting with a free service, is in the case your blog doesn't become successful you do not lose any money or are you left holding the bill. The great thing about a blog is that they are organized in chronological order, your latest entry is displayed first. When your blog traffic grows greatly and you are ready to upgrade to your own domain then you can simply make your last blog entry the announcement of your "move". Simply add a last entry stating that your blog has "moved" and type the new blog URL address. Which directs visitors to your new blog site, keeping your following, without a major inconvenience to anyone. Upgrade as you need to...but only when you need to!

2) Niche

A niche is a targeted product, service, or topic. You should first decide on a product, service, or topic which interest you. Choose an area which you can enthusiastically write about on a daily basis. You can use keyword research services like Google Zeitgeist or Yahoo! Buzz Index to find popular searched topics. It does NOT matter if your topic is popular as long as there is a audience for your topic and the topic is precisely focused then your blog should be successful. Anything can be considered a niche as long as it has a target audience no matter how large or how small the audience is. A blog about your cat can be a niche or a blog about the species of the cat family can be a larger niche market, if there are people who are interested in hearing about your cat or the species of the cat family, then you have a niche...you can even choose to build your audience for a market which an audience does not exist, but first you must build your blog.

3) Update Daily (nothing less)

This step is a must and not a suggestion. Updating your blog daily not only keeps your blog more interesting to readers, but it also gives your blog fresh content on a day to day making it more appealing to search engines. Not updating your blog on an occasional holiday or one day here and there is understandable to most, but missing days at a time or weeks is unacceptable and will most likely result in your blog being unsuccessful. To keep your blog traffic and retain your visitors interest it is a must to update your blog daily with multiple entries. Though, I am seeing a growing trend of successful blogs that are not being updated daily, but they are successful and have a stable audience who continue to visit their blog daily. Regardless, these blogs are still updated weekly with multiple entries. Until you have a steady audience you should try to update your blog everyday with at least 3 or more daily entries. The best way to accomplish this is to set aside 1-2 hours a day for tending to your blog and adding new entries. It may even be wise to schedule a set time which you dedicate to your blog each day. Give yourself work hours and treat your blog as a job, what happens if you don't come to work for days or weeks...you lose money or worse you get fired! Same applies here...if you don't update your blog for days or weeks you'll lose visitors.

4) Traffic

It's no secret. You must have traffic to profit from blogs. There are numerous ways to build traffic. Paid advertising, free advertising, viral marketing, search engine marketing, RSS/XML feeds, and word-of-mouth. You should always use your blog URL address in the signature of your email, forum discussions, message boards, or any other communication media. You should submit your blog URL address to search engines and blog directories. You should submit your RSS/XML URL feed to blog ping services like Technorati, Ping-O-Matic, and Blogdigger. You should confidently share your blog with family, friends, co-workers, associates, and business professionals when it relates. Many blogs can be considered as a collection of articles, for this purpose you should submit your blog entries (those that are valuable and lengthy articles) to content syndicators like GoArticles.com or <a href="http://www.zapcontent.com">ZapContent.com</a>. Once submitted your articles can be picked up and published by others. The trick is to make sure you include your Blog URL address in the "About the Author" passage. What this does is create link popularity and backlinks for your blog, when someone picks up your article from the syndication then publish the article on their website the "About the Author" passage is included with each publication and the link you included is followed, crawled, and indexed by search engines. Imagine if your article is popular enough or controversial enough to produce 10,000 publications across the web. The search engines is bound to find your blog in no time with that many publications and credit you a authority on the topic, in return increasing your rank on search engines. The small effort of writing a well written article is rewarding. You should try to write at least 1 full length article every week for syndication and submit your article to at least 10 article syndicators.

5) Track Your Blog

How do you know if your blog has traffic? Just because no one is leaving comments doesn't mean your blog isn't growing. Many visitors do not leave comments but they are returning visitors. I know it sounds crazy but with blogs people are more interested in what "you" have to say! Many visitors do not comment their 1st, 2nd, or 3rd time. Some do not comment at all, but are active daily visitors.

Tracking your blog does not have to be overly sophisticated usually a simple free page counter like StatCounter.com or Active Meter will do the trick. Install (copy/paste) the code into the html of your blog template and start tracking your visitors. Its better to use a service which gives you advanced traffic analysis, such as keyword tracking information, referral information, and search engine information. Visitors, returning visitors, and unique visitors should be standard for any page counter service you choose.

6) Listen to Your Audience

When using the proper page counter you should begin to see how others are finding your blog and if through search engines then which keywords are being used to find your blog. If constantly your blog is being found by 1 or more keywords then focus your blog around those keywords to make it even more powerful. When writing entry titles and entries use the keywords as often as possible while keeping the blog legible and interesting.

7) Multiple blogs

Use multiple blogging accounts (free) to attract more people. This means you should have a blog with JournalHome.com and others. The more blog accounts the better (be sure to read and adhere to the Terms of Service for each site). You can copy/paste from 1 blog to all others. Having different blog accounts is like having a publication in different newspapers. This enables you to attract more visitors and this also increases the chance that 1 of your blogs will be in the search engine results for your focused keywords.

8) Short & Concise

Aside from the lengthy article a week for syndication and publication your blog entries should be short & concise (if you can help it). Sometimes there are exceptions to the rule and you have no choice but to blog lengthy entries, but try to avoid this as much as possible. You do not want your blog entries to become hours of reading. Visitors like to easily find information and skim through your entries. It is good to be detailed and provide useful information, but do not include useless information or run away sentences that veer away from your topic. Stay keyword-focused.

9) Digital Art

Try to include non-advertising graphics, pictures, photos, and art in your blog entries. Not too much. Once a week is fine. Graphics can sometimes bring your blog to life. Of course, the content of the blog is the most important aspect and you do not want to overshadow your content with graphics, but displaying graphics can add a bit of spice to the blog. Be choosy about your graphics and make sure they fit your entry topic. You should add content with the graphic, at least a caption. Original graphics, photos, pictures, and art is recommended.

10) Keep it Personal

A blog is most successful when it is kept personal. Try to include personal experiences which relates to the topic of your blog entry. Stay away from the business style of writing. Write with a more personal style and use first-person narratives. Do not write any of your entries as sales letters, instead share product reviews and personal endeavors.

11) Interact With Your Visitors

You now have the traffic you deserve. You should begin interacting with your visitors. Create a regular theme such as: "Monday Money Tip" or "Picture of the Week" which entices your readers to look forward to each week.

Give your readers advance notice about a product, service, or topic which you are going to review and then talk about later. If the President was scheduled to give a speech then in your blog you should state that you "will discuss the speech and give your opinion after the speech airs. Comments will be appreciated".

Try your best to find exclusive information that not many have. Do not disclose any confidential or secret information which is deemed illegal or can potentially get you into trouble, but try to get the scoop before everyone else does. Such as: If your blog was about Paris Hilton (the socialite) and you had a blog entry about "Paris Hilton Getting Married" then it would be interesting to your readers if you had a actual picture of Paris Hilton engagement ring. Give your best effort to dig and search the internet for exclusive information and you will possibly come up with something useful. Your readers will appreciate this and they show their appreciation through word-of-mouth referrals. Imagine how many readers will tell their friends, family, and others about information they only can find at your blog.

12) Make Money

Once your blog has gained some real momentum and your blog traffic is increasing then it is time to start thinking about turning your traffic into profit. You should use contextual advertising, like Google Adsense or Chitika. Contextual advertising is usually text links which use the content of your blog to publish targeted ads on your blog. The payout is usually based on a pay-per-click model, meaning for ever click an ad receives you are paid a small percentage of the profits. In addition to contextual advertising it is good to also use graphical advertising such as: BlogAds.com, Amazon.com, MammaMedia, or General Sponsored Advertising.

13) You're a Professional

You're a professional now! What are you still doing with that free blog hosting service? It is time to upgrade to a domain hosted solution. You need to get a web host and choose a domain name for your blog then check its availability. Select the blogging software you wish to use, such as: Squarespace.com, WordPress.org, MovableType.org, TypePad, etc. When you have your new blog domain setup and ready for traffic then it is time for you to announce your move on all your previous blog accounts. Your last entry to the blog should be a "move" announcement. The title should be "Moved" and the blog entry should state something like "I have a new home for my blog, please bookmark and follow the link: http://www.YourNewBlogDomainName.com". This way all returning visitors and new readers should not have any problem finding your new blog domain. Plus, search engines can easily index and crawl your new blog, since your old blog should already be popular with the search engines.

At the level of a professional blogger you may want to team up with 1 or more other bloggers. This will create a more interesting and more powerful blog. The old saying "two heads is better than one", more authors mean more advertising and exposure because each author will have a vested interest in the blog. The idea of a team blog is to make it profitable and rewarding for all authors, while continuing to target the blog topic and keeping the blog interesting for visitors.

Following these blogging techniques should make your blogging experience much more rewarding. There is no guarantee that your blog will become popular or a household name, but the effort should at least put you one step closer. Making money online is not an overnight experience like many may think, but making money online is definitely a foreseeable possibility. As well, growing popularity on the web is not an overnight experience, but through time, dedication, and persistence you will be rewarded with all the royalties of blogging.

10 Ways To Skyrocket Your Blog’s Pageviews

With Google Adsense or Yahoo Publisher, having people click onto more pages helps your revenue immensely, but how do you get them to read more than one page when they visit your website? Here are a few tips.

1. Create pages within the blog that contain reference material you refer to often in your posts. These static pages will also get crawled and indexed by the search engines and as you write posts about your topics you can refer people to these static pages as references to what you are posting about.

2. Use articles as static pages. You can reprint articles on any topic for free by visiting one of the many article directories like http://www.articlecontentprovider.com/articlesubmit/ Then refer people to read the articles that relate to the post you are making. You could even add one article as a new page every time you make a post.

3. Refer to other posts you have made on your blog or on another one of your blogs while posting. This gets the reader to click over to previous posts. You can even decide your posts by browsing previous posts and deciding which one to follow up on. Those archives are not to be lost and forgotten. Its great material, (you wrote it right?), so use it.

4. Create a page that links to your favorite posts that are timeless. You browse your old posts, find posts that you want readers to find easily, then build a links page with those posts directly linked. Then add a link to that page from your front page. Call it favorite posts or whatever and you will benefit by those that click through and follow those links.

5. I've posted here before about the "more" tag. You write your post as normal, then decide where you want to break the post up onto a new page. You put the more tag in and readers have to click to a new page to read the rest of the story.

6. Write once per week special projects. These are a series of articles on a particular topic. You will be offering it once per week giving readers a week to comment on it, then have them hanging on for next weeks special post in the series. Each time add links to previous posts in that series.

7. Using your content from your other websites or blogs is also a great way to get more pageviews for all of them. Use the target new tag and refer to material on your other blogs and websites. It will open a new window leaving the current blog open while they visit your other website or blog. You can quickly double up your pageviews while also introducing your readers to your other websites and blogs.

8. Make a list of 10 previous posts and the links to those posts. Make a post in your blog about 10 things you want your readers to know and read in case they have not done so before. At your suggestion they will at least go see if they have read those posts before, increasing your pageviews once again plus bringing old material to new readers. That also lets them know they should browse the archives for things they have missed.

9. Using that same list of 10 posts or a new one, visit other blogs on your topic. Find posts that talk about something similar to one of those 10 posts, then instead of adding a link in your signature to the home page, make a comment there and refer to the post that is similar and that contains helpful information to that blogger and their readers. You will also be increasing your link popularity while doing this. Do not spam the link. Make sure it actually contains useful information. Don’t be trolls or spammers and you will end up with new readers and more page views for your blog.

10. Do not stop being creative. Use the tips in this article, plus invent some of your own ways to interlink your blogposts together. Create pages. Don't just post and forget. That content is valuable, use it. Do not make people search your blog. They are lazy and busy. Bring it to them. That is just good customer service.

I hope this article helps you learn there is more to blogging than just writing a post once in awhile or even daily. If you employ the tips I just gave you into your blog I guarantee you will increase your pageviews which in turn will increase your revenue if using an ad program in your blog.

Harrison Kenyon Marketing