If you market your business with videos, are you
using Google+ Hangouts as well? If not, this is something that you should
really consider adding to your marketing strategies.
Google+ Hangout is an easy way to hold an online
meeting or product demonstration with up to 9 attendees. You can still invite
others to watch your live event, so you can technically have an unlimited
audience.
As you are already aware, video marketing is
huge and a great way to get tons of traffic to your sites. Google now owns
YouTube which is why using Google+ Hangouts is a no brainer. Plus the benefit
of a Hangout is that once your video is finished it is automatically uploaded
to your YouTube account.
The only requirements to use a Google+ Hangout
is that you need to have a Google account and email. If you do any type of
online marketing you will have these in place already.
When it comes to using Hangouts you need to know
that you don't have to present an "On Air" broadcast. While this is a
very popular option, it may not suit your business needs or marketing plan.
It is also possible to set up one on one
sessions as well. These would be good for coaching type calls, interviews and
for talking with clients privately. This private option can be used for many
types of calls and discussions that you don't necessarily want to broadcast to
the world. Once your video is uploaded to YouTube you can make it private or
unlisted. This way only people with the link can view the video.
Using Google+ Hangouts is a great way to make a
variety of business videos including: marketing ones, product reviews,
tutorials and how to type videos. The automatic uploading to YouTube can save
you time and allows you to easily create a channel with lots of videos.
Remember that videos rank well on all the major
search engines, especially Google. So why not keep in their good books and
incorporate Google+ Hangouts into your video marketing methods?
Running a business and incorporating online
strategies makes good business sense. As a marketer it is always important to
stay abreast and use all the current marketing trends as much as possible.
Don't get left behind, position your business as
a forerunner when it comes to marketing using Google+ Hangouts.
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