Tuesday 19 January 2016

Getting Traffic with Social Media


Business owners today are using social media as a marketing outlet with great results. While finding new customers and clients is perfect there is another huge advantage of having a social media presence. That is that social media takes place in real time. You will see messages and comments seconds after they have been posted. This means you can respond quickly and answer these queries or comments, think how that makes your customer service look?

Social Media can be used for marketing purposes in a variety of ways. On Twitter, for example, you can ask for suggestions about a product, or perform a survey. People love to give their opinions and you can easily collect enough data to improve your business and cater to what people are looking for.
Another opportunity you don’t want to overlook is networking with other businesses in your niche. This can be great for your business and can effectively increase your customer base. Don’t be afraid of recommending other local businesses in your town, once they see you doing this they will most likely return the favor.

Getting Traffic with Social Media
By sending people to your social media properties you are creating traffic to your main business site. This will inevitably lead to more sales which of course is what you want as a business owner.
You can add links to the images you post in your social media accounts and have these links lead back to different pages or products on your main website. Images and graphics are now a huge part of marketing when it comes to social media. It is so important that you incorporate these methods as well.

One easy way to add images is to just showcase your business. You can add photos of your products or your actual store if you own a physical location. Why not show off your production facility or other areas that would normally be closed to customers?

Yes it does take time to setup your social media accounts. No one said that online marketing is easy, it takes time and effort to do it properly.  If your time is limited then you do have several choices. You can hire a virtual assistant to post content regularly to your social media sites, or you can schedule your content yourself. Your next option is to hire a social media manager or firm that will completely take care of all your social media profiles for you.

Whichever method you use make sure that you actually use your social sites on a regular basis. 

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