While
running a Google+ Hangout is a great marketing tool you still need to take some
basic tips into consideration. This article will highlight some points that you
may want to consider applying to your next Hangout.
Check Your Equipment
Always
check your equipment for running a Hangout. In fact you should do a test
Hangout first and pay special attention to the quality of your Hangout and to
the sound. If you plan on running lots of Hangouts then it would be advisable
to invest in a good quality microphone. There are lots of different ones on the
market including headsets, lapel microphones and stand alone ones.
If your
sound quality is poor you are not likely going to attract many repeat
subscribers to your Hangouts or to your video channels.
Preparation is Key
While there
is nothing wrong in holding an impromptu Hangout, if you are promoting your
business it is vital that you prepare in advance.
You may
want to run a slideshow presentation during a broadcast. This is actually a
great way to add content to your video, and hide your face if the thought of
talking to a camera the whole time intimidates you!
Prepare
your presentation in advance, check that your images are clear and that you
have no spelling mistakes. Practice a Hangout so that you are comfortable with
showing the slides at the correct time.
Your Content
Knowing
what you are going to talk about during your Hangout is important. One of the
worst things you can do is to lose track or forget what you were going to talk
about. Of course, you may be one of those people that are never lost for words!
For most
people though, having a list of points or subtopics printed out on your desk
can be a huge help. As you go through your topics you can cross each one off.
If you forget where you were, use the list as a reference point.
Editing Your Hangout
A Hangout
is set up so that it is directly loaded to YouTube once your broadcast is
finished. This doesn't mean that you can't edit it though. If your video is
extremely long you may wish to edit it into two parts. Two shorter videos are
more manageable for viewers than putting aside 1 hour to watch a longer one.
As well
editing your video allows you to remove any portions that aren't as important.
Or if you had a technical issue or gap you can now simply remove it from the
final version.
With a
little forethought and planning you can easily create enjoyable Google+
Hangouts that are as much fun for your guests, as it was for you in hosting
them.
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