An info product
can be best described as an educational product. It can be in different formats
with some of the most popular being eBooks, PDF files, audio recordings and
videos.
It is not uncommon
for any one info product to contain several different formats. For example an
info product may have an instructional PDF files as its main component. Then
there may be videos which help explain and show certain areas in more detail.
The buyer may also receive worksheets which they can print off and fill out,
these could be Word or Open Office type documents.
Info products are
generally delivered and stored in a digital format. This is why they are so
suitable for selling from your online website. Here's an example of the
contents of an info product:
·
Main
ebook - PDF file
·
Worksheets
- Word Doc files
·
Audio
recording of the ebook - MP3 files
·
Manuals/Reports
- Word or PDF files
·
Instructional
Videos - MP4 files
The main thing to
remember about an info product is that it contains some form of learning
material. This allows the consumer to improve their knowledge in a certain
area.
Here's few
examples:
·
How to
Improve Your Mindset
·
Your
Guide to Using Wordpress
·
How to
Write Compelling Headlines
If you are
knowledgeable on a specific topic you can easily create your own info product.
Selling and marketing your own info products online is a viable way to run a
small business, and profit from an area that you have experience in.
In fact, this is
something that numerous online marketers do, sell their own info products. The
first time you create an info product it may take you a while. But once you
understand the process and know which tools to use, the creation process can be
easily cut in half. It is quite possible to create an info product in just a
day or two. Of course this depends on how comprehensive the product is going to
be.
If you like the
idea of creating your own info products, the best way to get started is to
write out a list of topics that you have knowledge in. What topics can you
easily teach someone to do?
Then select one
item from your list and turn it into a step by step how to product. Once
completed go onto the next item and repeat the process. You can quickly have
another product ready to add to your website.
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